Ensuring Freshness of Food Items for Cafe Chains

Blue Tokai has made a name for itself as a top speciality coffee chain by delivering exceptional coffee experiences to everyone who walks through the doors. 

Maintaining that experience requires multiple moving parts to work seamlessly. One of those is a flawlessly executed supply chain team that works tirelessly behind the scenes. With growing proliferation across cities, they faced one big challenge: How to ensure the freshly baked food items get to their cafes with no delays and compromising on product quality. This is where JustDeliveries, a cold chain logistics expert, stepped in with specialised knowledge to address this challenge and support their growing needs.

Turning Challenges into Opportunities

Blue Tokai certainly has not had it easy during its journey to operational excellence. They needed the necessary supplies early in the morning to operate smoothly. Delays could have affected their operations and the customer experience. The freshness of their food products, such as croissants, sandwiches, and pastries, was critical, and precise temperature control was needed throughout the supply chain. Managing these complexities becomes challenging as not only is it a temperature-sensitive operation, but on-time deliveries are also critical to ensure each cafe is stocked in time before the first customer walks in. A cold chain logistics company stepped in with a laser focus on execution, ensuring consistency in delivery experience each day, every day. It is no surprise that JustDeliveries has been awarded contracts in multiple cities.

Precision and Proactive Solutions

So what did we do differently?

We implemented robust processes built on technology and manned by our 24/7 control tower.
While GPS tracking and real-time temperature monitoring are common amongst organised transporters, having an in-house team monitoring every vehicle is not. This is crucial, as drivers tend to switch off the reefer to save on fuel, especially when it comes to bakery and frozen products – where the damage done is not visible.

We also created a custom-made dashboard that acted as an operational hub where their team could view the delivery status, download proof of delivery, and access detailed temperature logs. We would conduct pre-loading inspections to ensure the vehicles were clean and contaminant-free while strict protocols would protect the products during their journey. Temperature-sensitive data loggers monitored the conditions continuously, and regular surprise inspections ensured that high standards were maintained.

Transformative Results and Long-Term Impact

The collaboration between Blue Tokai and JustDeliveries was transformative. With 95% on-time delivery and less than 0.05% temperature violations, it was evident that we safeguarded their product quality and customer trust. This seamless logistics support enabled further geographical expansion by Blue Tokai into new cities while we effortlessly managed the complexities. Besides operational metrics, the partnership fostered reliability and confidence.

Blue Tokai could continue to focus on crafting exceptional coffee experiences, knowing that their food logistics were in expert hands. We even conducted regular feedback sessions to ensure continuous improvement and set the stage for future growth.

Looking Ahead: Ensuring Freshness and Quality Every Mile

As Blue Tokai continues its expansion, maintaining the same quality and efficiency is essential. JustDeliveries will remain committed to delivering the same standard of cold chain logistics, ensuring their products reach customers fresh and on time.

Today, JustDeliveries is trusted by most emerging cafe chains in the country for logistics and for 3PL services.

If you have similar problems in the supply chain and want a trusted partner to maintain product integrity with seamless logistics, we are here to help. Contact us to discover how we can help your business meet the growing demand for fresh and quality products.